http://www.zeitgeistmovie.com Any communication needs strategy. http://www.openculture.com/2013/05/carl_sagan_extols_the_virtues_of_cannabis_1969.html https://www.thevenusproject.com http://en.wikipedia.org/wiki/Buckminster_Fuller http://en.wikipedia.org/wiki/James_Gilligan http://www.amazon.com/Drive-Surprising-Truth-About-Motivates/dp/1594484805